How to Add Product Offers to the Squarespace Order Confirmation Page
The order confirmation page — the page customers see immediately after completing a purchase on your Squarespace store — is one of the highest-potential, least-utilized pages in ecommerce. Most stores leave it as a plain thank you with order details. A product offer here can convert at rates that surprise most store owners.
Here's how to add product offers to your Squarespace order confirmation page step by step.
Why the Confirmation Page Converts
The customer just completed a purchase. Psychologically, they are in the most receptive state they'll ever be on your site:
- The decision friction is completely gone — they already bought
- Trust is at its highest — they gave you their payment information and got a confirmation
- They're still engaged — they're reading the confirmation, checking the details, saving the order number
- Their buying mood is active — the positive feeling of completing a purchase creates openness to more
A relevant offer in this moment doesn't interrupt. It extends.
Does Squarespace Support This Natively?
No. The order confirmation page is generated automatically by Squarespace after checkout. You cannot edit its layout, add blocks to it, or insert offer widgets through the standard Squarespace editor. A plugin is the only way to add product offers to this page.
How to Add Product Offers to the Confirmation Page
UpsellGrow adds offer widgets to the Squarespace order confirmation page natively. Here's the complete setup process:
Step 1: Create a New Offer
In the UpsellGrow dashboard, click "New Offer." In the location selection step, choose "Order Confirmation."
Step 2: Choose Your Offer Type
For confirmation page offers, three types are available:
- Cross-sell: Manually choose which products to suggest. Good when you know the most common next purchase after a specific product.
- Bundle: Show a bundle deal that extends the just-completed purchase. Works well when the purchased product is the anchor of a natural set.
- FBT: Data-driven suggestions from your order history. The strongest option if you have sufficient order data — it reflects what customers like the one who just bought actually purchase next.
Step 3: Configure the Products
Select the products to suggest. Keep the relevance tight — one to three products that clearly complement the most common purchases in your store.
Step 4: Choose the Position
Four positions are available: top, left, right, and bottom of page. Right of page sits next to the order summary where the customer's eye naturally falls. Start here.
Step 5: Customize the Widget
Set the widget heading ("You might also need," "Complete your purchase," "Others who bought this also got"), layout, colors, and button text. Match the design to your store's aesthetic.
Step 6: Publish
One click. The offer appears on every order confirmation page from this point forward. Priority rank determines which offer shows when multiple confirmation page offers are active.
What to Expect
Realistic conversion rates for well-targeted confirmation page offers are 5 to 12 percent. The range is wide depending on how relevant the suggestion is. Monitor the UpsellGrow analytics after two weeks and adjust the product pairing if conversion is below 5 percent with reasonable impression volumes.
Ready to Start Earning More From Every Order?
UpsellGrow adds upsells, cross-sells, bundles, and frequently bought together offers to your Squarespace store — across 5 pages and 19 positions. No coding. Setup takes minutes.